Ways to use Illustration to showcase your ideas


Ideas are like people: they must be talked about to become real. But sometimes, words alone aren’t enough. Sometimes you need to let your ideas take shape more visually. This can help you better understand and communicate your idea, as well as make it more memorable for others.

In this guide, we’ll walk through different types of illustrative styles that can be used when visually communicating your ideas. We’ll also show examples of how these techniques can be used effectively across different industries, so you can see how they might work for your brand or business needs!


Puppets are a great way to illustrate a concept. Puppets can also be used to explain complex ideas and tell stories.


Maps are another way to visualize data, but they have a slightly different purpose than graphs. Whereas a graph shows the relationship between two or more variables, a map illustrates how things are related geographically. Maps can be used to show geographical data (like where people live or which countries border one another), political data (like political boundaries), environmental data (such as pollution levels), and much more.

When you create your map, think about what you want your audience to take away from it. If you’re an environmentalist trying to convince people that we should start using reusable grocery bags instead of plastic ones because they use fewer fossil fuels and won’t end up in landfills after being used once or twice, then maybe you’ll want something like this:


Diagrams are a visual way of showing how things are connected. They’re often used to illustrate how things work, but they can also be simple or complex. If you want to explain how your project works in an online community, for example, you could create a diagram showing participants’ different roles and interactions with each other.

For more complex diagrams related to technical subjects such as computer science or software development, look at the [GitHub repository](https://github.com/CodyReichert/diagrams) from [Cody Reichert](https://github.com/Reichert).


A timeline is a simple, pictorial way to show the development of ideas over time. It can be used in many ways:

  • To show the history of an event, starting with its beginning and ending when it ends.
  • To show the stages in the life of an individual, starting with birth and ending when they die (or retire).
  • To show how things are related, such as by placing them on a map or charting their progress over some period or from one step to another.


Comics are a great way to get your message across. They’re easy to create and can be used in many different contexts. Comics are also a great way to engage people, as they tell stories in simple ways that are fun to follow.

Comics can be used in many different circumstances, such as presentations or reports. They’re an excellent choice if you want to make your audience laugh while keeping them engaged through visual imagery and storytelling techniques like dialogue bubbles and character development (however minimal).

Use one or more of these cartoon styles to illustrate your ideas

If you’re struggling to illustrate your ideas, you may want to consider using cartoons. One of the most effective ways of communicating an idea is through visuals. The right image can convey your message in a way that words cannot.

There are many different cartoon styles, so select the one that’s right for your idea. Ensure it’s consistent throughout the work so readers don’t get confused by multiple styles or themes within your piece.


Now that you’ve read this guide, it’s time to start making your cartoon! You can use any or all of these styles, depending on what fits best with your topic. You might want a simple model or museum if you’re talking about architecture or geography, for example—or maybe even an infographic if the data is complex enough. And remember no matter which style(s) you choose for your work, always remember the type of content being communicated and how best to deliver it visually!

A illustrated image of an Adelaide show band. Logistically this would have been pretty hard to do as a Photograph and the illustrated version gave me lots of scope for break away renders from different angles.
A Direct Marketing piece for informing clients about the relocation of a stationary company.

All Illustrations on this page by Stuart Flynn – BA Design Illustration
Illustration folio here

Pin It on Pinterest

Share This

Share This

Share this with your friends!